Social media for cleaning companies has an advantage nothing else has. Cleaning is the single most watched category of before and after content anywhere online, and you produce it every day without trying.
The change. Filmed properly, from the same angle, every time.
The whole proposition in fifteen seconds. Same angle, same framing, no commentary needed at all.
Pressure washing, carpet extraction, oven work. This footage reaches far beyond your customer base and builds an audience fast.
End of tenancy, post-build, biohazard. Higher value work that most competitors never show they can do.
Uniforms, checklists, insurance. Commercial buyers are buying reliability, so show them reliability.
Cleaning firms live and die on staffing. Good content fills vacancies as well as it fills the diary.
A tight radius behind your best before and after. Cheap, direct and easy to measure.
Cleaning content routinely does numbers that other trades cannot get near, and most firms never post any of it.
The usual reasons are that nobody remembered to film the before, or the after was photographed in different light so the change does not read, or it went up as a still image which throws away the entire effect.
The fix is a habit rather than a skill. Film the room before you touch it, from a marked spot, every single time. Everything after that is editing, which is our job.
Regular contracts won on trust. Faces, uniforms and consistency matter more than spectacle.
Longer sales cycle, higher value. Content proves capability before the tender conversation starts.
The most watchable work you do, and usually the most profitable. Show it.
The single most shareable category in the trade. Drives leads well beyond the local area.
Live client accounts, filmed and edited in-house every week. No stock logos and no borrowed case studies.
Weekly reels, off-plan walkthroughs and market updates for a luxury Dubai broker. Filmed, edited, captioned and posted by us. Followers up 184.8% in 90 days.
Weekly job-progress videos filmed on site, edited and captioned, then posted across their channels. We are on their jobs most weeks.
We built, managed and grew a client YouTube channel to 7,000+ subscribers across 212 videos. Every thumbnail, title and edit was ours.
A full feature film produced end to end, script to screen. The same team and the same kit that shoots your day-to-day content.
No cleaner has spare time on a job, and the system has to survive that or it does not happen.
Two clips per job is the whole ask. One before, one after, same spot, ten seconds each. A team doing four jobs a day produces more usable footage in a week than we can post in a month.
We work with cleaning companies across:
Written down before we start, so there is never a conversation about what was supposed to happen.
A set number of posts and videos every month, listed in writing. Not a vague promise to keep the account active.
Filming, editing, captions, thumbnails and scheduling all done by the same team, so nothing gets outsourced to somebody you never speak to.
You see the month ahead and sign it off. Nothing goes out that you have not read.
Reach, views and enquiries. If it is not working we say so, rather than reformatting the chart until it looks better.
Plans for social media for cleaning companies start at £799 a month and go up depending on how much gets made and how many platforms you want covered. Websites start at £999, and paid advertising is priced on spend. We quote after a proper conversation rather than off a menu, because a sole trader and a ten-person firm genuinely need different things.
Everything runs month to month. There is no minimum term on social media for cleaning companies, no setup fee and no notice period buried in a clause. If it stops being worth the money you tell us and it stops, which is a large part of why our clients stay.
Some will not, and that is fine. We ask first and film only what is agreed, and a lot of the strongest content is a close-up of a carpet or an oven where nothing identifiable appears at all.
Both, though differently. Domestic enquiries come straight off the content. Commercial tends to come later, when a facilities manager who has been quietly watching for months finally has a contract up for renewal.
No, and small firms often do better at it, because the content is genuinely personal rather than corporate. The main constraint is habit, not size.
Yes, and it is underrated. Cleaning firms lose more money to staff turnover than to lost contracts, and an account showing decent kit, decent people and decent standards fills vacancies far more cheaply than job boards.
Social media plans start at £799 a month, and websites start at £999. Ads are priced on spend. However, we quote after a conversation rather than off a menu, because a sole trader and a ten-person firm need very different things.
No. Retainers run month to month. If it is not working, you tell us and it stops.
Content goes live in the first fortnight. Social growth usually shows within weeks. Search rankings take months, though, and anyone promising otherwise is selling you something.
Other things we do, and other people we do them for.
We built and run a channel to over seven thousand subscribers across two hundred plus videos. Thumbnails, titles, uploads, the lot.
Reels, stories and grid posts made every week from your own footage, captioned and branded and posted for you.
Short vertical video built for the platform rather than reposted from somewhere else, made and posted every week.
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